SQL Statements / Clauses:
SELECT / FROM
UPDATE / WHERE
INSERT..INTO / AND OR
DELETE / ORDER BY (asc/desc)
SELECT * FROM [table_name];
“*” the asterisk mean “all” – SELECT (all) FROM [table_name];
SELECT phobia_definition, phobia_description FROM phobia_table;
SELECT * FROM phobia_table WHERE alpha_id=1 AND phobia_id<5 order=”" by=”" desc=”" p=”">
UPDATE phobia_table SET
phobia_id, phobia_description =
NAVIGATION PATTERNS:
Entry Points
Wayfinding
Sign Posts
1. Clear Entry Points
2. Global Navigation (or persistent navigation)
3. Hub & Spoke
4. Breadcrumbs
Purposes of Navigation
MM2201 Assignment for week 5: Project 2
Introduction
This will be a group project. You can select your own group partners, but make sure no one is left out.
The class will split into groups of three or four students each and design a Web interface for a commerce site that is selling a certain product. In class this week, your group should brainstorm and decide on an industry and a product. It is not a branding class, but you will also need to come up with a logo, since that doubles as Site ID and a part of the navigation.
The site will need at least five major Sections, and the user will have to browse at least four levels deep to get to the product page in question (Home, Section, Subsection, Product). Keep these parameters in mind as you begin to work on these – the size of the site (including all the products you’re not actually building pages for) will determine the structure of the site, and the navigation. In week 7 we will be setting up a usability lab and testing their designs on unsuspecting non-majors grabbed from the hallways.
Please brainstorm ideas for industry, product and logo. Include everyone in the group in this process; for homework you will all be working on concepting thumbnails for logos and the Home page design.
Teams
Get together with your group and divide your labor among these tasks:
Research
Determine your research methods, paying particular attention to analysis of similar/competing existing sites. Define your target audience and user needs. Write three user profiles of members within your target audience. Include this and your research methods and sources into a Word or PDF document. Be as thorough as possible. Strategy. 1-2 team members.
Site scope
Define the scope of your site (number of pages, number of categories/products at each level) and build a flow chart showing the user’s pathway through this structure. You may use Illustrator or Visio, and make it clear how many Sections and Subsections there will be at those levels. Make this a visually professional document. Scope and structure. 1 team member.
Wireframe
Design a wireframe comp for each page of the clickthrough. Consider for inclusion the elements discussed in class: the Site ID, tag line, global nav, Welcome blurb, search field, etc. Also any other elements you deem necessary, such as links to networking sites and so on. Structure and skeleton. 1-2 team members.
Design
Bring in some thumbnail sketches of your company’s logo. Design. All team members.

REVIEWofLASTWEEK:
User Behavior Patterns:
- Safe Exploration
- Satisficing
- Instant Gratification
- Other People’s Advice
User Patterns:
- Occasional Users
- Expert/Intermediate Users
- Middle of the Road
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